Here are the opening ads for Dan Sullivan and Mark Begich, establishing the themes that will no doubt follow both candidates into the general election. The person whose political career is probably most harmed by Begich’s ad attacking Sullivan is Mead Treadwell, who left open the possibility for a future campaign during his concession speech. In any case, it’s nice that the Sullivan campaign’s creative team finally seem to be understanding what Begich’s people have known all along: the best narrative trick that any candidate in the state has is the beauty of the state itself.