At least one Alaskan private enterprise believes that there’s money to be made in the new health care law. Northrim Benefits Group, an affiliate of Northrim Bank, has started a service called Enroll Alaska that will help guide individuals through the new insurance marketplaces. Those marketplaces, or exchanges, are a key part of the Affordable Care Act, and will be up and running on October 1.
Depending on whom you ask and how it’s defined, anywhere from 66,000 to 139,000 Alaskans are uninsured or underinsured. Enroll Alaska hopes to be the broker of choice to as many of these as possible.
In the process, the business will also be educating Alaskans on the exchange, a role that our state government has appeared to have opted out of.
Agencies and nonprofits are also doing their part. In July, the U.S. Department of Health and Human Services handed out more than $1,800,000 in grants to 25 Alaska health centers operating 168 sites to enroll the uninsured. And on August 15, HSS awarded another grant of $600,000 to be split between United Way and Alaska Native Tribal Health Consortium for outreach.
In truth, however, you don’t need any of these services. You can sign up yourself here, and it doesn’t appear to be overly complicated.
Here’s Northrim’s announcement in full:
ANCHORAGE, AK- August 19, 2013- Northrim Benefits Group (NBG) is proud to announce the formation of Enroll Alaska. This new division of NBG is focused on individual health coverage for the nearly 66,000 uninsured or underinsured Alaskans. Enroll Alaska will help guide individuals through the new insurance marketplaces that have been created with the passage of the Affordable Care Act (ACA) and help those who may qualify for immediate tax subsidies.
Starting in 2014, there is a federal mandate that all individuals have health insurance, whether through an employer policy or purchased through a Federally Facilitated Marketplace. Individuals with household incomes between 100-400% of Federal Poverty Level may be eligible for premium assistance via a federal tax subsidy. Enroll Alaska will help individuals determine if they qualify for a federal tax subsidy and select a health insurance plan that is right for them and their family.
Enroll Alaska will have locations throughout the state to help individuals and families during open enrollment, which runs from October 1, 2013 through March 31, 2014. Enroll Alaska will be the go-to resource for questions regarding the ACA. Information can be found at www.enrollingalaska.com or by calling, 1-855-385-5550.
Correction: Northrim Benefits group is an affiliate of Northrim Bank, not a fully owned subsidiary.
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