U.S. Senate candidate Dan Sullivan released a TV ad on Friday morning, claiming he’s the “conservative choice for U.S. Senate,” who has been endorsed by the Club for Growth, fought the EPA, ObamaCare, and for “pro-growth tax reform.” The ad isn’t going to make your heart melt. It’s not going to raise your blood pressure. It might not even capture your attention for 30 seconds. It’s a decidedly unexciting ad, from which Sullivan himself appears detached. However, the campaign has been polling, and maybe the buzz words will stick with some.